How Snickerdoodle Labs is Creating a New Data Economy on Avalanche
Do you want to get rewarded for sharing your data with brands? Do you want to have more control over your privacy and data sovereignty? Do you want to learn how a transformational data company is building a consent layer on Avalanche, a fast and scalable blockchain platform? If you answered yes to any of these questions, then this article is for you! 😊
In this article, we will explore how Snickerdoodle Labs is launching a consent layer on Avalanche, creating more equitable relationships between people, brands and data. We will also look at how Snickerdoodle's Marketing Platform and Data Wallet are empowering both customers and brands with a privacy-first and decentralized solution for data monetization and rewards. 🚀
What is Snickerdoodle Labs?
Snickerdoodle Labs is a transformational data company with a decentralized Marketing Platform and associated Data Wallet. The company's mission is to create a new customer-brand data economy that embodies the open, equitable, user-first spirit of Web3 and marks a necessary upgrade from centralized and less private Web2 data sharing models. 🙌
The company's name comes from the popular cookie that is made with flour, butter, sugar, cinnamon and cream of tartar. The name reflects the company's vision of creating a sweet and satisfying experience for both customers and brands, while also adding a unique and tangy flavor to the data industry. 🍪
What is Avalanche?
Avalanche is a fast and scalable blockchain platform that enables anyone to create powerful decentralized applications (DApps) and custom blockchains. Avalanche supports multiple virtual machines, including the Ethereum Virtual Machine (EVM), which allows developers to easily deploy smart contracts and DApps compatible with Ethereum. Avalanche also offers low fees, high throughput, sub-second finality and interoperability across different blockchains. ❄️
Avalanche is powered by a novel consensus protocol called Avalanche Consensus, which combines the best of both classical and Nakamoto consensus. Avalanche Consensus achieves high performance and security by using a leaderless, metastable and probabilistic approach that allows validators to quickly agree on the state of the network without relying on a single point of failure. 🔥
What is Snickerdoodle's consent layer on Avalanche?
Snickerdoodle's consent layer on Avalanche is a privacy-preserving solution that records on-chain customer consent for brands to use insights generated from customers' anonymized data. The consent layer is a big step toward the full launch of Snickerdoodle's Marketing Platform and Data Wallet, which together give brands powerful tools for monetizing data and rewarding customers for sharing their anonymized data. 💯
The consent layer works by allowing brands to deploy consent contracts that are received by customers in their Data Wallets. Customers have control over what they want to share and can provide auditable consent to share anonymized data. The consent layer leverages Avalanche's speed, reliability and cost efficiency to enable scalable and secure data transactions between customers and brands. 🙏
What are the benefits of Snickerdoodle's consent layer on Avalanche?
Snickerdoodle's consent layer on Avalanche offers many benefits for both customers and brands, such as:
- More rewards for customers: Customers can get rewarded for sharing their anonymized data with brands that they trust and care about. Customers can also choose what data they want to share and how they want to be rewarded, such as with tokens, coupons or discounts. 😍
- More insights for brands: Brands can access richer data troves from customers who consent to share their anonymized data. Brands can also learn more about their customers through integrated data dashboards by running campaigns and distributing rewards while respecting data privacy standards. 😎
- More trust for everyone: Customers and brands can build more trustful relationships based on transparency and mutual benefit. Customers can have more confidence in how their data is used and protected by brands, while brands can have more credibility in how they engage and reward their customers. 😊
- More innovation for the ecosystem: Customers and brands can benefit from the innovation and opportunities that Avalanche's blockchain platform offers. Customers and brands can enjoy the fast, scalable and interoperable features of Avalanche, while also supporting the growth and development of the Avalanche ecosystem. 🚀
How can I join Snickerdoodle's beta program?
If you are interested in joining Snickerdoodle's beta program, you can sign up on their website: https://snickerdoodlelabs.com/. You can also follow them on Twitter: @SnickerdoodleHQ for the latest updates and announcements. 🙌
By joining Snickerdoodle's beta program, you can be among the first to experience the power and potential of Snickerdoodle's consent layer on Avalanche, as well as their Marketing Platform and Data Wallet. You can also provide valuable feedback and suggestions to help Snickerdoodle improve their products and services. 🙏
The Bottom Line
Snickerdoodle Labs is creating a new data economy on Avalanche that benefits both customers and brands. By building a consent layer on Avalanche, Snickerdoodle enables customers to get rewarded for sharing their anonymized data with brands, while also giving brands access to richer data insights from customers who consent to share their data. Snickerdoodle's consent layer is a big step toward the full launch of their Marketing Platform and Data Wallet, which together empower customers and brands with a privacy-first and decentralized solution for data monetization and rewards. 🙌
If you want to learn more about Snickerdoodle Labs and their products, you can visit their website: https://snickerdoodlelabs.com/. You can also sign up for their beta program and follow them on Twitter: @SnickerdoodleHQ. If you want to learn more about Avalanche and their blockchain platform, you can visit their website: https://avax.network/. You can also follow them on Twitter: @avalancheavax. 😊
Thank you for reading this article! We hope you enjoyed it and learned something new. Please share it with your friends and family who might be interested in Snickerdoodle Labs, Avalanche or data privacy. And don't forget to leave a comment below with your thoughts and questions. We would love to hear from you! 😊
